On Another Terrific Media Partner to Know: The People Behind the Publications Edition
It's easy to assume you know who is at the helm of our myriad media partners throughout #Automotive. But when you take the time like I do to reach out, get to know and befriend these people, your appreciation for them will soar.
Today, yes, during this busy holiday week, I had the absolute pleasure of a 90 minute call with Ron Overs, #Publisher of Fixed Ops Magazine.
His origin story is outstanding and I'll share more on this later. But in the 3 years he has been guiding #FixedOps Magazine, what remarkable change and awareness have occurred in this sector of our business.
New faces, new solutions, new conversations, new companies, all clamoring for their moment under the sun in this new spotlight to highlight their services.
Sorting this out and guiding these fledgling conversations and companies has been a crucial part of Ron's daily work life.
How does he best help these companies raise awareness in thought leadership and expand a previously predictable arena of stakeholders?
He does so by caring and lending his years of expertise along with a great platform for these emerging entrepreneurs.
I was impressed by his depth and breadth of industry acumen along with his articulate insights on where we are now and the many challenges and opportunities just beyond the headlights.
From his base by the beach in Florida, he is integral to the success of many companies as he helps them raise their visibility among an eager audience at this pivotal moment in Fixed Ops.
The next time you see a Fixed Ops Magazine at your dealership, take a closer look. And when you think about places to share your thought leadership and subject matter expertise, reach out as they are always seeking to add new and fresh voices and faces.
Get to know the people powering high-caliber information and reporting for our industry. We all have so much to learn and I am grateful for what Ron shared with me today.
Since it's the holidays, I want to also acknowledge a few of the others supporting Automotive including Bill Zadeits, Jim Fitzpatrick, Cliff Banks, Alan Haig Jamie Butters and so many more.
You enrich our lives and help inform our business decisions towards greater success.
Thank you again, Ron, and if you're not already connected to him, do so today!
#Automotive #PowerOfPartnerships #Leadership #Insights #Consulting #StrategicMarketing #BusinessStrategy #Dealerships #BetterTogether
