On average 'bad info' or 'bad lead' rate is now as high as
36% at our dealerships. 😨
Whether a customer provided erroneous information intentionally
or accidentally, the result is the same as your BDC teams spend
countless hours trying to reach the unreachable.
Any of this sound familiar?
🕖Your BDC teams waste hours sending emails to bad addresses,
calls to wrong #s. Then time pleading with Managers that it's a Bad
Lead!
💲You spent the money to #Market your vehicles, your store, but the
'leads' don't feel like real shoppers when this happens, do they?
👩🏫Your team isn't available to talk with real shoppers, becoming
demotivated and you all spend hours deciding what was/ was not a
'real' lead.
📞By the time we do reach these customers (9 calls on average!)
Our next shoe drops as the customer says:
😥"I already purchased elsewhere!" beginning another round of
'Did they or didn't they?'
Frantic + fruitless calls ensue.
Blaming a BDC agent for what they did/didn't do.
Who has seen this?👀
Would you like to see how #AskOtto stops this costly cycle?
#BDC Reps/Directors, #GMs/ #GeneralManagers #SalesManager
#Dealers #Marketing, let's hear your stories now!
💡Ready to learn more about AskOtto? https://lnkd.in/d3KHnJB
